Universal Analytics — Knowing a Little Bit About Everything
In December 2014, Monique Sheridan (Boxcar Marketing) hosted this informative look into the useful world of Universal Analytics.
Goodreads Ask the Author Feature
Ask the Author is the newest service available through the Goodreads Author Program, enabling writers to engage with their fans on a more personal level.
Video: Adventures in Appland
In late 2012, House of Anansi Press started discussing the idea of creating their first app, and in March of 2014 they finally launched The Massey Lectures App.
What Publishers Need to Do Now to Be CASL Compliant
Canada’s Anti-Spam Legislation (CASL) is coming into force on July 1, 2014 with multi-million dollar penalties attached.
7 Tips for Better Book Trailers
Book trailers are a great marketing tool for publishers to generate interest and build anticipation for a title.
Social Media Metrics In-Depth
As a savvy publisher, you know that social media impacts your business. Trouble is, it can be difficult to measure that impact precisely. You’re not alone…
Master Facebook Marketing
As a publisher you already know that Facebook needs to be an integral part of your audience outreach, but are you doing everything you can to grow your influence and audiences on the platform?
An Introduction to Ebook Bundling from BitLit
In 2013, ebook and print bundling went from an oft-discussed topic at publishing conferences and meetings to an actual service. In this video, Mary Alice Elcock, Director of Content Acquisition at BitLit, answers your burning bundling questions.
Video: Ebook Pricing Strategies with Nathan Maharaj
Here at eBOUND we often get asked “how should I price my ebooks?” or “what is the best price for x type of ebooks?”. This is one of the most […]
iTunes Promo Codes: What they are and how to use them
Promotional codes for your ebooks are now available from iTunes. What this means is that you can distribute codes for your titles to reviewers or fans to allow them to […]