Serialization and Digital Marketing: An Interview with House of Anansi’s Carolyn McNeillie
In Fall of 2013, with the impending release of Ian Hamilton’s sixth book in the Ava Lee series, House of Anansi decided to try something a little different to celebrate its publication.
Children’s ebooks and digital marketing: An Interview with Joanna Karaplis of Annick Press
In the third installment of our marketing series, we interviewed Joanna Karaplis, Digital Development & Online Marketing Manager at Annick Press, on the future of children’s digital publishing and how she handles marketing for books that have more to offer than the conventional text.
Carolyn Wood discusses Ebooks and Libraries on CBC Radio’s Spark
Last week, eBOUND Board Member and ACP Executive Director Carolyn Wood discussed the future of ebooks and libraries on CBC’s podcast series Spark. The panel discussion included comments on the […]
Marketing Interview: Evan Munday of Coach House Books
In the second part of our marketing series, we sat down with publicity guru Evan Munday of famed alternative press, Coach House Books. We picked his marketing brain and gained […]
Ebook Marketing: An Interview with Melanie Jeffs of Orca Book Publishers
How does today’s publishing house effectively market their ebooks? This is the question we are seeking to answer with our foray into ebook marketing topics here at eBOUND. To help […]
Robert Hayashi discusses discoverability with 2020 Media Futures
2020 Media Futures is an ambitious, multi-industry strategic foresight project designed to understand and envision what media may look like in the year 2020; what kind of cross-platform Internet […]